CommCore Blog and News

Posts Tagged: social media

Who do you trust?

“If it’s on the Internet, it must be true,” is the decade-old one-line joke about trusting bad information on the Web.
In today’s social media world concern about credibility is exponentially greater than in the good old days of search when you had to find information on the Internet; now the information finds you. Read more

Don’t Diss The Hand That Feeds You

In a recent interview, Martha Stewart gave her opinion about bloggers. Stewart’s comment that “… they’re not trained editors” is probably not a great way to engage influencers.

Social Media – Blogs and Micro Blogging sites – have changed the media landscape.
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What Pasta Will You Buy This Week?

Barilla Pasta’s crisis whirlwind started with a comment in Italy (probably in Italian). Within days it became a trending hashtag on Twitter and Facebook, a global electronic boycott, spoof commercial ads on YouTube and Vine, and now Ad wars with competitors like Bertolli being shared on Instagram and across the Internet. Read more

There’s no true delete button for social media

When is deletion not deletion? On the Internet.
That famous TV psychologist Dr. Phil recently polled his Twitter followers to find out how they  felt about women consenting to sex while inebriated. Read more

The “Gross” Factor: Social Media Monitoring in the Retail Food Sector

Monitoring social media is essential for any business, but because of its potential “Gross Factor” it’s especially important in the food industry.

Many will remember the seminal disgusting “prank” YouTube video posted four years ago by two Domino’s Pizza employees that garnered global headlines, resulted in felony charges against the pair, and damaged the pizza chain’s brand for months. Read more

Cell Phones and Bandwidth at the Boston Marathon

Cell phone traffic was jammed on Monday in Boston.  Despite early rumors that Boston police decided to shut down cell phone towers following the blasts, fearing more duffel bag bombs could be remotely activated, wireless carriers said the issue was that the cell phone network was simply  overloaded. 
Whatever the cause, thousands of runners and tourists – as well as people from all over the globe trying to reach someone in Boston – created a communications frenzy. Read more