CommCore Blog and News

Impact of Hyping a Storm – Creating a Public Safety Issue?

TV and news weather forecasters, like politicians, tend to take center stage and issue passionate warnings before a weather event. IncreasingObserver marchly, the public is growing tired of the hyperbole: Every snow storm has the potential to be a blizzard. Read more

Countering Cyber-Insecurity

Cybersecurity Hall of Fame member Gene “Spaf” Spafford has said, “The only truly secure system is onOnline Security Technologye that is powered off, cast in a block of concrete and sealed in a lead-lined room with armed guards.”

Data breaches have become so much a part of the “new normal,” that cybersecurity has been listed as one of the top 5 “hot” practice areas in 2017 for law firms, according to Law 360. Read more

Wells Fargo’s Crisis Response: Could the Debacle Have Been Prevented?

The missteps in Wells Fargo’s fraud scandal response are well documented. As crisis consultants, our clients are asking us: Could this now chronic crisis have been prevented?
Yes and no. At least a more in-tune management could have kept this from getting worse:
  1. When employee letters citing fraud – one dating back to 2007 — and a  petition from 2014 signed by thousands of employees complaining about draconian sales quotas are sent to management, don’t dismiss them. 
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Twin Towers Product Promos Spell Double Trouble

Incredibly and against respect for those who sacrificed their lives and basic common sense, fifteen years after 9/11, some companies still peg offensive product promotions to that tragic event.
The latest examples involved two ends of the retail spectrum – Wal-Mart, and a tiny independent mattress store in San Antonio, TX that was – until this week – unknown outside of their local market:
  • After furious protests on social media, Wal-Mart publicly apologized for a  display at a Florida store in which twin towers of Coke Zero packages promoted a sale under a “Never Forget” banner and against a backdrop of red, white and blue Coca Cola products.
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