Recently, Forbes published a list of the top ten CEO screw-ups for 2010. It confirms what most of us expected to see, but there were a few that stood out.
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CommCore Blog and News
Posts Tagged: Jerry Doyle
Trust on the Rise in 2010: Real Restoration or a Blip?
By many accounts, trust in US companies has surged off its lows in 2008 and 2009 by 18% or more. One source is the Edelman Trust Barometer. What does this mean?
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“Neutral Sentiment” in Social Media
As Social Media Monitoring and Measurement becomes increasingly defined and sophisticated, it appears that the communications industry is beginning to settle on common terminology regarding results or impact. But one important area where differences remain is on the meaning of the crucial term “Sentiment” – specifically “Neutral Sentiment.”
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Assessing Mr. Toyoda’s Role Through the Ongoing Recall Crisis at Toyota
As the recall at Toyota turns from a crisis to a long term saga that impacts the company’s reputation, the company is finally doing many of the right things and trying to avoid missteps. Read more
Separating the CEO from the Brand – Better Luck Separating the Wet from the Water
Whole Foods tries to manage potential fallout from CEO John Mackey’s Wall Street Journal OpEd on ObamaCare.
Last week, the often outspoken John Mackey, CEO of Whole Foods, wrote an OpEd piece in the Wall St. Read more
Rain in Pro Sports A Tale of Two Delays
Last Thursday, June 18th – First day of the US Open in Bethpage, Long Island and barely half of the players ever even teed off due to rain. But 50,000 fans certainly got teed off. Read more
Twitter Accountability and Longevity: What’s the Future of Twittering Versus Fact-Checked Journalism?
Twitter doesn’t claim to compete with The New York Times or The Washington Post, but it can have similar influence on – can even be a maker or breaker of – an organization’s or an individual’s reputation. Read more