CommCore Blog and News
Posts Tagged: Crisis Response
Public companies increasingly have to deal with “fake” Twitter accounts created by people who have a bone to pick with the corporation or its brands. BPGlobalPR, for example, is a mock Twitter account using the BP name that has already acquired over 187,000 followers with its satirical spoof tweets on the company’s oil spill clean-up efforts. Read more
In recent days we have seen two of the giants of the Wireless world – Apple and Verizon – respond differently to problems with their smartphone products, resulting in different reactions from consumers and the mainstream and trade media. Read more
In every field there are teaching moments, and boy, do we have one right now in the communications and media arena.
Shirley Sherrod is an African American civil servant who heads up the Department of Agriculture’s rural development office in Georgia. Read more
McDonald’s recent voluntary recall of 12 million tainted “Shrek”-themed drinking glasses for children illustrates a fundamental rule of crisis communications: crises can bring opportunities, particularly when you have a crisis plan in place and act on it decisively. Read more
CEOs on the hot seat is a regular photo opp this month. The recent litany began with GM, Chrysler and Ford flying into DC on their private jets. Next came the Wall Street banks. Read more
You would think the Professional Golf Association (PGA) has had enough of controversy, what with Tiger this and Tiger that.
So making a tempest out of a teapot would seem to be against the PGA brand’s interest. Read more
The recent spate of negative press and public outrage at investment bank Goldman Sachs’ compensation of its executives and other practices has reached into a new arena: the company’s SEC-mandated financial filings. Read more