CommCore Blog and News
Posts Tagged: corporate communications
A lot has been said about CEOs and Social Media. But few postings we have seen are as to-the-point and informative as Joshua Steimle’s column on Forbes.com, The Anti-Social CEO’s Guide to Social Media. Read more
Being a Captain of Industry shouldn’t mean looking down on the crew from the Upper Deck.
A blog by Ty Montague in the Harvard Business Review commends the current trend for storytelling as part of marketing, sales and corporate reputation.
Montague’s article is a quick take on his new book True Story: How to Combine Story and Action to Transform Your Business. Read more
At the moment, Booz Allen Hamilton is what is called “collateral damage” from the revelation that self-confessed government document leaker Edward Snowden worked at the government contracting/consulting firm.
The immediate damage was to the company stock which was down as much as 5% after the leak and Snowden’s association was made known. Read more
One of the most difficult communications challenges is an institutional apology.