CommCore Blog and News

Posts Tagged: The Washington Post

Social Media and the Corporate Line

Social media is so prevalent in the workplace that users often underestimate the business impact of their social media profiles and communications. A single post has the ability to harm an organization’s brand reputation. Read more

Discovery Communications: Emergency Planning and Crisis Communications

The hostage taking incident last week at Discovery Communications in Silver Spring, MD, (less than 10 miles from the White House in Washington) has quickly faded from the news pages. Yet a couple of notes regarding new media and crisis planning and communications are worth making. Read more

Mike Wise’s Unwise Spoof

Just because the term “Social Media” contains the “M” word doesn’t mean professional journalists in the Mainstream Media always know how to use it properly.
Case in point: On Monday morning, popular Washington Post sports columnist Mike Wise intentionally posted a fabricated tweet announcing that Pittsburgh Steelers’ quarterback Ben Roethlisberger would be suspended for five games, rather than the initial six game suspension he received after allegations of personal misconduct. Read more

Correcting the record

The Washington Post’s front page article on how US Government officials in Pakistan are trying to counter what they believe are inaccurate and wrongly slanted articles in the Pakistani media http://bit.ly/ddCiNY, is a reminder to any organization that believes it has suffered from poor reporting, rumors and misrepresentations, to take action. Read more

Toyota’s Image Re-Building: The Start of a Long Haul

The headline from the past two days of Toyota testimony before Congress is clear. Toyota has finally shaped and disseminated a message of corporate contrition: we grew too fast, focused on revenues and profits instead of quality control and the customer, and we forgot what got us to the top in the first place. Read more