CommCore Blog and News

Posts Tagged: social media

Social Media Immediacy

As bloggers, we know that social media is a fluid environment. When attacked, companies and organizations must decide whether to respond quickly to negative sentiment, or wait to assess their response. Read more

Auto Dealers and Social Media Selling

We’ve been touting how the Flip video cameras are great for social and news media. You can interview yourself and post on the web site. You can record a sound bite or comment and email to your key contacts, employees, and stakeholders. Read more

All a-Twitter about a Tweet

An online message only 140 characters long can create a world of trouble. That’s what Ketchum PR’s VP and Director of its Interactive Services Division James Andrews found out while in Memphis last week after he typed the following message onto social media website Twitter:
‘True confession but I’m in one of those towns where I scratch my head and say, ‘I would die if I had to live here.’ Read more

The corporate view: is blogging really a tool?

The explosion of blogging is an indicator of growing official interest in social media by major corporations. Consider the annual survey of Fortune 500 companies by the Center for Marketing Research at The University of Massachusetts which shows that 49% of them use social networking, up from 27% in 2007; 45% use online video, up from 24% in 2007; 39% use blogging, up from 19% in 2007; and 23% do not use any social media tools, down from 43% in 2007. Read more