CommCore Blog and News
Posts Tagged: social media
The 2012 London Olympics are some of the most financially successful games for NBC and sponsors alike. Ratings are peaking at 35 million viewers for prime time. Even archery scored 1.5 million viewers during daytime on a weekday. Read more
|Is your organization currently using Instagram?|
PR and Marketing professionals have begun to re-embrace the cliché that “A Picture is Worth One Thousand Words.” Last week’s purchase of Instagram by Facebook for $1.1 billion is what we call a clue about the power of visuals. Read more
The industry calls it “lean finely textured beef”. The social media world has dubbed it “Pink Slime”…or did they? That phrase was actually coined by a federal microbiologist in 2002. It was first reported in a 2009 in a New York Times article. A successful social media firestorm co-opted the term in its effort to get pink slime out of school lunches. For those new to this topic, pink slime is the low-grade trimmings that come from the parts of the cow most susceptible to contamination. But because of the treatment of the trimmings – simmering them in low heat, separating fat and tissue using a centrifuge and spraying them with ammonia gas to kill germs – the United States Department of Agriculture says it’s safe to eat. Read more
Hard to find the old fashioned police blotter items in your local newspaper these days. They’ve gone the way of the Private Eye’s fedora. Jim Romanesko, news media watchdog, says that there are so few beat reporters left, there’s no one left to go down to the roundhouse any more to pick up the noteworthy cop beat tidbits. Read more
Two items reminded us of the value of proactively engaging with the media.