CommCore Blog and News

Posts Tagged: Media Training NY

Video: Executive Clip Critique by Jerry Doyle for PR News

“You Can’t Use That!”

In our second edition of Clip Critique for PR News, we see the CEO of RIM, Inc., Mike Lazaridis telling a BBC reporter what he can and cannot ask.  He goes on to explain that the issue the reporter raised is not an issue at all, but then explains that he will not answer because it involves a national security issue!  So, which is it Mr.
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Hashtags and Diamonds are Forever. #AskJPM

One of the most epic failures of social media use occurred this week when JP Morgan scheduled then cancelled a live Twitter Q&A. 
Transparency is a good thing and social media is a great tool to build relationships and listen in on what others are saying about a company and its reputation.
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Hizzoner, Ed Koch

The passing of former Mayor Ed Koch gives us a second shot this week to comment on how different public figures handled the media.
Earlier this week we discussed the skills (sic) of San Francisco 49er coach Jim Harbaugh.
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There is no one-size-fits-all media interview

Watching the post-game interviews on the Super Bowl and thinking back on recent media trainings reminded me that there is no such thing as a “typical” media interview. Once we remember that reporters are all different and that their approaches and objectives differ, then it changes the way any spokesperson should prepare. Read more