CommCore Blog and News

Posts Tagged: Crisis Management

A New “Tobacco Moment”

When a respected publication like The Economist proclaims a scandal as global finance’s “tobacco moment,” you know it’s not referring to your average PR-crisis. The furor over Barclays’ alleged LIBOR interest rate fixing is not likely to go away anytime soon for two reasons, both of which should give finance execs pause:

•    Experts agree that Barclays represents only the tip of the iceberg. Read more

Do Your Homework

Successful marketing – particularly when high visibility branding and campaign naming is involved — requires doing your homework. One of the most important homework assignments” is research into all aspects of a name and its ramifications — without which you will likely run into PR problems.

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The “Duh” Principles of Communications: Important Lessons Still Unlearned

Three recent avoidable communications no-no’s reinforce the “duh” principle. Think and ask questions before your speak, blog or engage in public conversations. Items:

• National Public Radio SVP of Development Ron Schiller talking with members of a group he has never met before, that it turns out has been organized by a provocateur. Read more

Crisis Planning and Risk Management

In the wake of the deadly gas explosion in San Bruno, CA, CNN interviewed Georgia Public Service Commissioner Stan Wise in order to get a sense of the risks and realities in our utility infrastructure. Read more

Tony Speaks

Former BP CEO Tony Hayward gave his first interview last week in the UK. (http://tinyurl.com/32hnzud) While the article included comments from critics, he wasn’t as immediately challenged as his prior appearance in front of the US Congress or the lying-in-wait law suit depositions.
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