CommCore Blog and News

Posts Tagged: crisis communications

Hey Coach…Any Questions?


We’re not sure how many more interviews we can read or watch leading up to the Super bowl because it’s hard to get anyone to actually answer the questions.  However Coach Jim Harbaugh takes the non-response to a new art form.
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Is “I’m Sorry” Ever Enough?


 
Seeing Oprah and Lance Armstrong together reminds us that the latest celebrity apology tour is now underway.  Despite the overwhelmingly negative response to his actions, the real question is: what’s the long term prognosis for Lance Armstrong’s resurrection?
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“Spirited” Marketing


 Spirit Airlines sent me this email coupon today playing off the controversyinvolving David Petraeus, General John Allen and others.
Wow. You would think that only a few months removed from their firestorm over refusing a refund to a dying veteran, Spirit would hold the line on this type of promotion.  But that’s not how they roll.  Spirit is like Family Guy when it comes to marketing…nothing is off limits.
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Super Storm Sandy, the Web and Travel Web Sites

Hurricane Sandy has wreaked havoc on all aspects of life in the North East.  Everyone at CommCore is safe, although we all know someone with significant property damage.

One interesting measure of the storm and social media is how business-like and fact-based transportation companies – airlines, trains and buses — have been in their communications. Read more

James Burke, Johnson & Johnson


I’m not sure if it’s ironic or coincidental that James Burke, former Chairman of Johnson & Johnson, passed away on the 30thanniversary of the Tylenol poisonings.
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