CommCore Blog and News
Posts Tagged: Andrew Gilman
In 1982, I was privileged to work with Johnson & Johnson during the first Tylenol crisis. I was asked to prepare CEO James Burke for the critical “60 Minutes” interview that was a key component in communicating the comeback strategy for the brand and the company. Read more
Toyota’s January 2010 massive recall and sales stoppage of vehicles has been quickly compared to the recall by Johnson & Johnson of Tylenol in 1982.
Most of the similarities are in the enormity of the recall and the proactive nature of the effort. Read more
Here’s an ongoing case study of a great use of LinkedIn Groups that solves the entrepreneur’s issue of where to go for inputs and advice.
I say ongoing because fellow professionals are still chiming in with advice. Read more
Tiger Woods was the best thing that happened this week to the still nearly-famous (will they soon become infamous?) Michaele and Tareq Salahi, the Virginia reality-TV aspiring couple who “crashed” the White House state dinner last week and didn’t show up when invited for Congressional testimony. Read more