FOR RELEASE ON OCTOBER 12, 2015
CONTACT: Abby Winn
CommCore Consulting Group
COMMCORE TURNS 30
WASHINGTON, D.C. — Oct. 12, 2015 —Specialty communications firm CommCore marked its 30th anniversary at Washington’s Mayflower Hotel with a nod to the keys to its success – founder and CEO Andrew Gilman credited the firm’s longevity to its adaptability, attention to client needs and service, and its people.
“Reaching the 30-year-mark is testament to the trust our clients continue to place in us, and how we have distinguished ourselves in a marketplace crowded with similar services,” Gilman told the gathering of more than 100 clients, friends, and staff. “This milestone isn’t achieved with sleight-of-hand. We call it CAP – Customer focus, Adapting to evolving communications trends and technology, and our People who deliver on our promise to our clients.”
The firm released top-line results of a client survey on the current state of Media and Crisis Communications Training. Among the results that confirm what CommCore has been teaching:
- The proliferation of Social Media is the biggest change in Media Training in the past decade
- The industries most likely to be in crisis in the near future are Finance, Food, and Pharmaceuticals, with the Automotive sector close behind
- The biggest fears of corporate communicators and PR professionals are cyber- attacks and hacking, followed by unethical executive behavior and natural disasters
CommCore also premiered a tongue-in-cheek video spoof on media training.
Launched in 1985 with a former partner, CommCore arose from Gilman’s involvement with Johnson & Johnson’s seminal response to the Tylenol-1 tampering crisis. Over the years, CommCore has provided assistance to Martin Marietta engineers and executives after the Columbia and Challenger shuttle disasters, the Canadian government’s health risk communications during the 2003 SARS outbreak, the 2008 Papal visit to Washington, D.C. and senior Federal Reserve officials during the last banking crisis.
CommCore clients include Senior Officials, Executives and Subject Matter Experts at companies and organizations such as PepsiCo, General Motors, Novartis, UPS, Texas Instruments, the American Bar Association, and federal agencies including the Departments of State, Commerce, Justice, Agriculture and the National Transportation Safety Board.
ABOUT COMMCORE: CommCore Consulting Group is a specialty communications firm that provides communications strategy, message development, communications training and crisis planning to the private, public and nonprofit sectors. CommCore prepares executives and spokespeople for an array of communications needs.