Advertising offers a number of tips for Presenters. Advertisers know you have to hook an audience, get them to react to your message and do something like click on a link or buy a product. A recent Slide Share presentation from boutique design firm Slide Comet illustrates the point. Advertising techniques react, relate, and respond are comparable to presentations cover slide, content, and call to action.
At CommCore we coach our clients on three main steps when delivering effective presentations:
- Find out who is in your audience – feed the fish what they want to eat
- Deliver a strong message and respond to the audience questions
- Ask the audience to do something
We often write about how to improve your presentations. Here’s a link to one of our articles – How to Create a Compelling Presentation.