CommCore Blog and News

30 Clients We Love: AICPA


The American Institute of CPAs

The American Institute of CPAs is the world’s largest member association representing the accounting profession, with more than 400,000 members in 145 countries, and a history of serving the public interest since 1887. AICPA members represent many areas of practice, including business and industry, public practice, government, education and consulting.

The AICPA sets ethical standards for the profession and U.S. auditing standards for private companies, nonprofit organizations, federal, state and local governments. It develops and grades the Uniform CPA Examination, and offers specialty credentials for CPAs who concentrate on personal financial planning; forensic accounting; business valuation; and information management and technology assurance. Through a joint venture with the Chartered Institute of Management Accountants, it has established the Chartered Global Management Accountant designation, which sets a new standard for global recognition of management accounting.

What CommCore has provided the AICPA

Over a decade ago, CommCore helped create the CPA Ambassador Program, which has become one of the AICPA’s most successful member outreach programs. The Ambassador program is a multi-pronged persuasive communications, reputation management and public relations initiative that provides training and skills to help CPAs become speakers and ambassadors for the profession. The program enhances each presenter’s ability to educate peer audiences on four key message quadrants: CPA recruitment, financial literacy, working in the public interest and partnering with small business. CommCore has conducted trainings with 3,000 Ambassadors in nearly all 50 states.

Since the start of our relationship with the AICPA, CommCore has conducted media pitching and advanced business communication workshops with AICPA members, executives and staff. These workshops have helped AICPA Ambassadors prepare for:

  • Local/national broadcast & print media interviews
  • Networking meetings
  • Classroom recruitment talks
  • Regulatory panels
  • Keynote speeches

CommCore is sincerely thankful for the incredible partnership with the AICPA, and we’re looking forward to the next 30 years of success!