NPR’s “Here & Now” did an interview with CommCore SVP Dale Weiss on the Pressure Test Crisis Communications Training CommCore ran for the New York Times. Listen to the NPR segment here. Read more
New York Times reporters wanted to experience CommCore’s new breed of crisis simulations, the very same crisis communication training course our clients undergo with our proprietary “Pressure Test.” Today’s corporate crises unfold more quickly than ever, with companies suddenly finding themselves engulfed in criticism and on the defensive. Read more
Smart companies have crisis plans for when – not if – an incident occurs that disrupts business or damages their brand reputation. However, in today’s fast-paced, social media-dominated world, these plans need to be reviewed and updated on a regular basis to keep pace with an ever-growing set of potential threats: unsubstantiated damaging rumors, cyberattacks and data breaches, natural disasters, and unethical executive behavior to name a few. Read more
The power of association – who or what the public associates your organization with — plays an increasingly large role in your organization’s brand reputation, especially in today’s social media-driven environment. Read more
CommCore CEO, Andrew Gilman was recently quoted in PR News in the article “Tillerson Disses the Boss: What the Morale Cleanup Might Look Like”
Such a comment can mean many things, of course: The person who uttered it may be frustrated and wants to resign or be fired.
A US Defense Contractor had a self-prescribed 1 in 10 chance of unseating a long-term incumbent for a six-year, $180 million project with the US Navy. The client sought assistance in delivering a critical presentation in the final stage of the proposal review process. Read more