Andy Gilman states: Lie Low: If Subway can keep an arm’s length from Jared’s behavior, I’d do little or nothing in terms of communications,” Gilman says. “The issue will be if Jared’s actions [can be linked] to the company…If there was knowledge at Subway of his actions…they have a problem..If Read more
CommCore Blog and News
Monthly Archives: August 2015
Survey: From Tylenol to the Latest Cyber-Attack- 30th Anniversary
In honor of CommCore’s 30th Anniversary, we invite you take this brief survey that explores the past and future of media and crisis coaching. Your responses are important in seeing how our training has affected your view of the media and your preparedness in certain situations.
Video: Groovy Media Training Tips by CommCore
CommCore Consulting provides media training tips in the fun format of a 1970s restaurant employee training video.
Media Training Tips include:
- Every employee for every type of company is “the face of the company” & must be media trained.
What Were They Thinking: A Lesson in Press Conference Don’ts
Cold Dead Fish and Airline Safety
How popular would sushi be if its menu description was “cold, dead fish”?
The challenge in message development, especially for an issue or product that you see all the time, is to make it interesting and memorable. Read more
SVP Nicholas Peters Comments on the New Role of Undercover Video in Crisis Communications
As seen in the recent Planned Parenthood scandal, the emergence of undercover video has been the cause of many crisis communications scandals. CommCore’s Senior Vice President Nicholas Peters comments on the importance of always being aware of your surroundings and who may be standing by with a smartphone. Read more
What Were They Thinking: Big Game’s Big Reputational Stakes
30 Clients We Love: Herschend Family Entertainment
Herschend Family Entertainment (HFE) is the largest family-owned themed attractions corporation. Its parks and attractions currently span 26 locations from coast to coast employing 10,000 employees who create, develop, and operate entertainment, tourism and hospitality properties. Read more
Whole Foods’ Apology: Too Little Too Late?
By: David Bloch
Monday August 3, 2015
Last month, grocer Whole Foods apologized for systematically overcharging customers for pre-packaged food. “Straight up we made some mistakes,” stated Co-CEOs Walter Robb and John Mackey. Read more