CommCore Blog and News
Monthly Archives: November 2014
Storytelling: Apply the Science
Storytelling isn’t just the hottest trend in PR messaging or a communications skill we teach.
A recent Harvard Business Review article discusses Claremont University Prof. Paul Zak’s research that suggests storytelling impacts neurological processes in our brains. Read more
CommCore CEO quoted on Ebola Crisis Response
Andrew Gilman, crisis communications expert and CommCore CEO, quoted in Dallas News article on how the CDC can restore its reputation after Ebola scare. He was quoted along side Barbara Reynolds, CDC’s public affairs director. Read more